In a competitive business world, many markets run the risk of becoming flooded with contending companies — each one claiming to be the best in their particular area of “expertise.” So how can consumers distinguish the scammers from the legitimate? First, they should identify the needs they’re trying to fulfill. Once they know what they want, they can then begin looking for the best option to satisfy their wishes. Next, they should narrow down a few prize fish from the sea of competitors and conduct their own research prior to pursuing a relationship with any organization. They may also benefit from searching for testimonials or reviews from other consumers, or checking each company’s rating with the Better Business Bureau.

Today, professionals from all industries and levels of development have come to understand that networking is a key element to finding success. Whether they’re looking to advance in their current industry or considering branching out into another, their chances improve vastly when they expand their pool of contacts. Worldwide Who’s Who is a networking and branding organization that prides itself on helping its members do just that: expand their networks to maximize their professional development opportunities. The Who’s Who name may sound familiar, but it’s important to separate Worldwide from the Who’s Who scams that continue to pop up in the market. Take a look at the Worldwide Who’s Who website to learn more about the organization, including the various products and services it offers that are designed to improve each member’s online presence, develop and promote their personal brands, and connect them with prospective clients, employers and employees.

At Worldwide Who’s Who, we believe that being proactive about safeguarding our reputation and brand is crucial to avoiding getting wrapped up in Who’s Who scams. It also helps us protect our customers. Here is some information we’ve put together to empower our future and existing members:

Attention Worldwide Who’s Who Newcomers: you will be required to fill out an application prior to being approved for membership. This is a private network, so you don’t have to worry about being spammed or scammed by unwanted solicitations. Once your application has been reviewed, you will be contacted by a representative for a telephone interview. If the representative cannot tell you how and when your application was received, and what information you provided about yourself, you should question the validity of the call.

Attention Existing Worldwide Who’s Who Members: if you are contacted by our branding division, your personal branding specialist should be able to tell you:

1)      Your membership ID.

2)      Your unique login credentials.

3)      Your initial enrollment date.

4)      Your original program type.

5)      Your last login date.

If the caller cannot provide you with these details, he/she is probably not calling from Worldwide. We recommend that you end the call immediately and contact us at (877) 220-0028. Our membership services representatives will be able to confirm whether or not one of our branding specialists was trying to reach you and assist you further should you have fallen victim to one of the many Who’s Who scams.

What sets Worldwide Who’s Who apart as an industry leader? We are transparent, our services are effective, and we are dedicated to helping our members achieve their goals.